by Des Kennedy | Jul 18, 2016
What is value? When asked – what do you value? Certain things spring immediately to mind. Time with our family, our home, friendships or perhaps even particularly meaningful possessions. It’s fair to say that, from a personal perspective, most of us find it easy to...
by Des Kennedy | Dec 9, 2014
How bad ideas make for better solutions Most of my ideas are rejected. I’ve done this job for while now (you can tell by the gray beard and hangdog expression). Originally training as a graphic designer. I have designed for print, brands, exhibitions and latterly UX...
by David Whitfield | Nov 25, 2014
Think more about brand ‘value’ than ‘values’ I recently worked with a large organisation helping them create a series of core messages. They had previously engaged a brand consultancy. Who undertook stakeholder interviews and brainstormed ideas. Discussing in detail...
by Des Kennedy | Sep 10, 2014
Walking in the fog Eddie Obeng, A leading authority on project management and Director of Pentacle (The Virtual Business School) categorises projects into four types. Painting by numbers A project where you know what to do and know how to do it. Making a movie A...
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